Comments on: 96% Of All Real Estate Blogs Will Fail

By: Real Estate

Real Estate — Sun, 17 Jul 2011 05:28:00 +0000

I think Focus your blog on a particular subject such as sports, politics, current events, or whatever interests you. Be witty and informative. A little controversy wouldn’t hurt.

By: stephan

stephan — Fri, 11 Dec 2009 21:02:50 +0000

This is not a good news especialy to those who are in the business. For me as long as your doing great failing is out of the question.
stephan@Realtors

By: Portland Real Estate

Portland Real Estate — Wed, 25 Mar 2009 18:25:17 +0000

Great post! I certainly hope that I am part of the magic 4%, but then again my entire company focus is the internet and social media. I’m pretty confident we will be around.

By: Joan Snodgrass

Joan Snodgrass — Sat, 21 Mar 2009 19:25:12 +0000

Ouch! You got me where it hurts….. after 2+ years with AR, I’ve found my blogging energies lagging, along with my enthusiasm. Time, limited amount of time, seems to be the reason. I won’t drop out, but it has become a chore to get everything done and feel enough energy to add to the blog.

By: Luxury real estate

Luxury real estate — Thu, 29 May 2008 16:50:48 +0000

It is estimated that 98% of ALL blogs fail. Why should real estate blogs be any different?
Most of them will be starting a blog because they think they aught to. Which they aught. But – starting a blog and making it work are 2 entirely different things.

By: MLS Scott

MLS Scott — Wed, 05 Mar 2008 14:19:45 +0000

There is so much crap out there and people have so little time. But even if you generate good content there is no guarantee that anyone will read it. You also need to drive traffic so that you can even have a chance. Whether is pay per click, work of mouth, or some type of creative thinking one must put in a lot of thought to how they will get people to their clog. It is easy to get discouraged if you spend a lot of time dropping great content on the web and nobody reads.

By: Steve Groves

Steve Groves — Mon, 05 Mar 2007 17:19:54 +0000

Jim, great entry and sooo right on target.

By: John Lockwood

John Lockwood — Fri, 02 Mar 2007 03:19:27 +0000

The main dangers to avoid are typing backwards, mixing up the left and right hands, not staying on the home row keys, carpal tunnel, and reading other people’s work.
Darn, I have to not be boring and self-absorbed?
http://simplythebest.net/sounds/WAV/WAV_files/movie_WAV_files/gameover.wav

By: jf.sellsius

jf.sellsius — Thu, 01 Mar 2007 22:20:03 +0000

IMO, you will market well with your blog if you market well without it. I don’t think the principles of good marketing change that much by virtue of blogging, except perhaps for the informality—blog marketing maybe more like marketing yourself at a social event—you tell real life stories in an interesting way, you use humor, you inform & show your expertise and your humanity. You try not to be boring and self-absorbed. You share your knowledge. You show you care about the other person. Be honest. Get those messages across on your blog and you should get a client or two. The virtual life is similar to real life—–I want to work with an experienced local professional who is a caring person—someone who will help me & someone I would enjoy spending time with.
Excellent post Jim.

By: Ben K

Ben K — Thu, 01 Mar 2007 02:58:58 +0000

Interesting concept. I do agree the 68% seems high. Out of the 80 agents in my downtown Seattle office I’m the only one that blogs…regularly. Three other agents started blogs, but maybe post once a month, if that.
I’m not so sure I like the term “failure”. What exactly does that mean? Business models may change, agents may retire, there may be new marketing technologies will be superior to blogs within the next 10 years.
I’m not sure that I’m going to keep my condo blog for the next 10 years. I seem to change professions every 4 years or so…not due to failure, but the need to move on to try and experience new things.
To that end I don’t necessarily think that to cease writing a blog equates to blogging failure.